Maruti Suzuki, the largest car manufacturer in India has launched an exchange program for its existing customers entailing special discounts and offers. The activity is being conducted by the carmaker in order to boost car sales by offering attractive incentives to its customers in India.
The exchange program by the carmaker is valid for the whole of June 2013. The exercise is being conducted by Maruti Suzuki through True Value, its network of its pre-owned car business and is being offered across 112 cities in India including Tier I and Tier II locations.
According to Mr. Mayank Pareek, Chief Operating Officer Maruti Suzuki, the month long offer by the carmaker may help raise the buying spirits of customers and provide a boost to the overall Indian auto industry.
Also included in the benefits offered by the carmaker are attractive EMI schemes, exchange bonus and loyalty bonus across the whole range of Maruti Suzuki car portfolio during June 2013.
