Barely three months after the sensational premiere of the BMW Zagato Coupé, BMW and Zagato are turning heads again at the 2012 Pebble Beach Concours d’Elegance with the fruits of their latest collaboration. Created in just six weeks’ worth of lavish handcraftsmanship, the BMW Zagato Roadster represents another masterful example of the traditional coachbuilder’s art and an elegant take on the sporty, masculine marker laid down by the BMW Zagato Coupé.
At the Pebble Beach Concours d’Elegance, this one-of-a-kind automobile finds itself in the best possible company. Every year connoisseurs and exponents of coachbuilt classics come together on California’s Pacific coastline to gorge on, mull over and be amazed by an array of automotive exotica. Indeed, you’d be hard pressed to find a more appropriate venue for the premiere of the BMW Zagato Roadster.
The next stage of a successful collaboration.
The decision to launch another collaboration between BMW and Italian coachbuilder Zagato was made only a short time after the BMW Zagato Coupé took its first bow. Encouraged by the positive reaction to the Coupé, Adrian van Hooydonk, Senior Vice President BMW Group Design, and Andrea Zagato soon agreed to take their partnership a step further. On the menu this time would be a Roadster model. “We set ourselves the challenge of preparing the car in time for the renowned Pebble Beach Concours” explains van Hooydonk. The BMW Zagato Roadster was duly conjured up in record haste, with only six weeks separating the first design idea from the finished model. “It was only with the expertise of both companies in the manufacture of high-end one-off cars and another display of outstanding teamwork that we were able to finish the car on schedule,” adds the BMW design supremo.
Andrea Zagato picks up on the theme: “Our success in finishing the car in such a short space of time shows what is possible when two successful companies pool their resources” says Zagato. “BMW is a high-achieving carmaker boasting a vast well of knowledge and technical capability in this area. When you combine that with our expertise in the creation of micro-series cars and our streamlined production processes, everything is in place to produce a beautiful model like the BMW Zagato Roadster in double-quick time”.
The design – Italian finesse meets Bavarian roadster tradition.
It quickly became clear that the partnership’s next jointly developed model would be a roadster. Indeed, no other concept embodies the pure fascination of motoring quite like this breed of car. With the roof down, two seats and exceptional performance, it allows the driver to experience dynamic thrills and driving pleasure with all the senses. To this heady blend the BMW Zagato Roadster adds the fineries of the Italian “dolce vita”, its designers succeeding in lending the car its own distinct character without blurring its family ties.
BMW and Zagato can both look back on a long and successful tradition of building roadsters, and the BMW Zagato Roadster sees their respective design DNAs melting into one. There is, of course, more to designing a roadster than slicing the roof off a coupé. “This car is not designed only as an elegant convertible, but also as a masculine and extremely dynamic sports car which evokes a powerful driving experience,” says Zagato chief designer Norihiko Harada, describing the design philosophy behind the BMW Zagato Roadster. Like the BMW Zagato Coupé, the Roadster is ready to drive – and intended to be driven at high speeds.
The car’s proportions make no secret of the special driving experience that awaits the driver. The sweeping hood and long wheelbase pin the driver back close to the driven rear wheels. There, he sits low down in an ultra-sporty position inside the cockpit. The taut, hallmark BMW surface treatment and Zagato’s clearly defined distribution of visual mass lend the BMW Zagato Roadster an athletic appearance – poised and eager, demanding to be driven.
