German car maker, Audi India introduced the all new sedan A4. The new car is an entirely new technical concept offering considerable advantages compared to its predecessor.
According to Benoit Tiers, Managing Director, Audi India, “The Audi philosophy of ‘Vorsprung durch Technik’, the consistent innovation, has showed the way for the new generation Audi A4. As we target sales of 1,000 cars in India by the end of this year, the new Audi A4 will be a crucial product to help achieve this goal.” Audi plans to import the car initially. By the end of the year, it will build it locally as a completely knocked down unit.
The car offers a choice of two engines — the 2.0 TDI multitronic and the 3.2 FSI tiptronic Quattro starts at Rs 29 lakhs (Ex Mumbai),
Audi is planning to sell 1,000 cars this year and A4 is an important product for the target. Audi plans to increase its dealer network to twelve from the present seven by the year end.
