India Yamaha announced a major milestone for its scooter products, having produced its one-millionth unit in India. Yamaha’s one-millionth scooter ‘Fascino’ was rolled out from its Surajpur plant in Greater Noida on Friday.The roll out of the one million scooters in India is a major milestone for Yamaha. This can be largely attributed to the outstanding performance of the production teams at Yamaha’s Surajpur and Chennai plants.Since the first launch in September 2012, Yamaha Scooters were enthusiastically accepted in the market. Out of the total demand of two wheelers in India, the scooter segment is soaring with 30% contribution to the two-wheelers sales and IYM is targeting 10% market share in scooters by the end of this year.Out of the one million scooters produced, around 80,000 scooters have been exported to the global markets.
The major overseas export countries for Yamaha are Nepal, Mexico, Sri Lanka followed by Cost Rica, Dominican Republic and Ecuador. Cygnus Ray Z has been the highest selling scooter in the export market. The scooter models are being exported from both the plants. This year, Yamaha India’s target is to produce 1 million vehicles, out of which 4.6 lakh units will be scooters. The two-wheeler market in India has been growing constantly over the last decade owing to political stability, economic prosperity and the resulting employment generation. The market reached 16 million units in 2015 and is expected to continue to grow at a decent pace going forward, led by the scooter segment.
